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    World Pokes Fun at Spotify’s Privacy Issues with Parody of “Wrapped” Feature While Promoting Anonymous ID Service Amid Regulatory Challenges

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    World, previously known as Worldcoin, has poked fun at Spotify’s data privacy issues with a parody of Spotify’s “Wrapped” feature that reveals users’ listening habits. Using its own World ID service, it emphasised anonymity in an online environment. Despite facing scrutiny and regulatory challenges, particularly in the EU, Spain and Portugal, World aims to establish an internationally recognised anonymous ID service. Plans to launch their Worldcoin in the US could be complicated by Donald Trump’s potential crypto regulations, and by internal conflicts involving World co-founder Sam Altman, Elon Musk and future White House Cryptocurrency head, David Sacks.

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    World, previously known as Worldcoin, recently poked fun at Spotify’s lack of data privacy with a parody of their “Wrapped” feature. This feature was illustrated in an image released on X via World’s account saying, “World ID lets you and your actions stay anonymous online.”

    The post featured text and visuals in the style of Spotify’s Unwrapped, which is basically a personalized summary of what you listened to throughout the year. They threw in some funny quotes to make light of the situation like, “to the person who’s been playing the Heavy Metal Sleep playlist every night for months,” with World chipping in, “We don’t know anything about you (but we’re definitely curious).”

    All about World ID

    Spotify Unwrapped is loved and shared by many, but it also has a bit of a reputation for snooping around in users’ data and privacy. And the recent collaboration with Google’s AI hasn’t really helped either, with many fans feeling a bit let down with the 2024 Wrapped version.

    All jokes aside, even World has been under the microscope, facing scrutiny from users and regulators. Their main product, World ID, uses special eye-scanning technology to verify users and keep their activities anonymized. Though facing a tough time with data protection issues in EU, Spain, and Portugal, World is pushing to provide a basic income for World ID holders and is working towards making an internationally recognized anonymous ID service.

    Previously, World was having a rough go with certain regulations, and so their “Worldcoin” token isn’t available in the US. But things might change with Donald Trump’s anticipated push for industry-friendly crypto regulations in his upcoming presidency.

    However, there’s another wrinkle: Sam Altman, World co-founder, has some bad blood with Trump adviser Elon Musk, related to Altman’s AI company, OpenAI. The future White House Cryptocurrency and AI head honcho, David Sacks, is buddies with Musk. So it’ll be interesting to see how this pans out when it comes to launching Worldcoin in the States.

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